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Press release2023.10.17

Semcon spins off its Product Information business area, introduces Aleido

Semcon announces the successful spinoff of its Product Information business area, marking the official launch of new and stand-alone company Aleido. This strategic step has been taken to strengthen both businesses and to continue growing their services, dedicated teams, and profitability.


The Product Information business area is known for its expertise in creating user-friendly digital aftermarket solutions for complex products. As a global leader, it serves customers such as Volvo Cars, Tetra Pak, Alstom, AGCO, and Jaguar Land Rover.

‘At Ratos we are strong believers of a decentralised model and are convinced that it drives entrepreneurial spirit, growth and efficiencies. This move ensures that each company can follow its own independent growth journey and realise its true potential’, says Anders Slettengren, Chair of Semcon and Aleido Board of Directors and Executive Vice President, at Ratos.

Leaders in aftermarket information and learning solutions

Aleido specialises in both aftermarket information and learning solutions. Within aftermarket information, the company can draw on decades of experience and today support customers in five different markets. And thanks to recent acquisitions within learning, Aleido has become the largest digital learning company in Scandinavia. Guided by its mission, ‘to make the advanced simply understood’, Aleido provides knowledge that bridges the gap between technology and people.

This is a significant milestone, and we can proudly announce that the former Semcon business area, Product Information, is now a stand-alone company: Aleido. As we embark on this new journey, we're eager to embrace the opportunities ahead with even more focus and dedication.

- Johan Ekener, CEO of Aleido

A strategic technology partner

Semcon has more than 40 years of experience of product, production and service development. Going forward, it will pursue its strong position as an international technology partner for companies and organisations in transformation. With a unique offering combining engineering, digital excellence and sustainability know-how, Semcon’s experts and cross-functional teams makes its customers more competitive and improve the user experience and sustainability of their solutions.

‘Every day, our experts add new perspectives that help create solutions that make a difference to people and the planet. With a more focused operation, we are now accelerating our combined offering to provide even greater customer value,’ says Markus Granlund, CEO of Semcon.

Read more about Aleido at


Kristina Ekeblad

Communications Director